REFRAMING - Training Resources on Elder Abuse

Reframing Long-Term Care Lunch and Learn Series

Source: National Center on Elder Abuse

Published: 2022

Summary:

“The Frameworks Institute and the National Center on Elder Abuse (NCEA) are teaming up to bring you the Reframing Long-Term Care Lunch and Learn Series. The series will feature 3 sessions on reframed LTC outreach materials, how to apply this concept, and how to get others to join in the movement to address and prevent abuse in LTCs.

In the first session we will be discussing, “How to Share the NASEM Report, The National Imperative to Improve Nursing Home Quality, with Public Audiences” from the Frameworks Institute. The National Academies of Sciences, Engineering, and Medicine (NASEM) recently released much-anticipated recommendations in The National Imperative to Improve Nursing Home Quality: Honoring Our Commitment to Residents, Families, and Staff. Join Jessica Moyer from FrameWorks in this back to school session as we review this piece, learn the significance of this report, and how we can use the reframing communication tools to spread awareness of it with our audiences.

Session 1 Video | Slide

In the second session, learn about the process of applying these techniques to public-facing materials that your organization can utilize.  Julie Schoen, NCEA Emeritus and EAGLE Project Director and Anna Marie Trester from FrameWorks will walk you through how the NCEA has begun to translate our own materials dealing with elder abuse in long-term care.

Session 2 Video | Slide | Quick Start Guide

More on Reframing Elder Abuse

The Reframing Elder Abuse Project is a communications strategy and toolkit that reimagines our cultural dialogue on elder abuse developed by the NCEA in partnership with the FrameWorks Institute. The National Academies of Sciences, Engineering, and Medicine (NASEM) released the report, The National Imperative to Improve Nursing Home Quality: Honoring Our Commitment to Residents, Families, and Staff in 2022. In response, the FrameWorks Institute developed new framing guidance on how to share the NASEM Report. The first webinar of NCEA’s Lunch and Learn series introduced these guidelines and key concepts on how to use the communications tools to spread awareness among policymakers and community audiences.

Link: Reframing Long-Term Care Lunch and Learn Series

Topics: Public Awareness

Access: Web-based

Intended Use: Self-directed Learning

Audience: Advocates, Community

Level: Basic, Intermediate

Reframing the Conversation on Elder Abuse Video Lecture Series

Source: Frame Works

Published: 2022

Summary:

The Reframing Elder Abuse Project is a communications strategy and toolkit that reimagines our cultural dialogue on elder abuse developed by the NCEA in partnership with the FrameWorks Institute. This new communication approach helps to avoid unproductive messaging and effectively engage audiences on the issue of elder abuse. The Talking Elder Abuse Toolkit provides resources and tips to improve the public’s awareness of elder abuse, enhance understanding of the underpinning issues, and elevate public exchange on the topic.

The NCEA’s mission, as the lead elder abuse resource center in the nation, is to spread awareness of and implement the Reframing Elder Abuse communication strategy across the nation. If we all adopt this communication style into our day-to-day advocacy, we can continue to gain momentum in building public understanding and support to address elder abuse.

Use code “NCEAELDERJUSTICE”

Link: Reframing the Conversation on Elder Abuse Video Lecture Series

Topics: Public Awareness

Access: Web-based

Intended Use: Self-directed Learning

Audience: Advocates, Community

Level: Basic, Intermediate

A Strong and Just Ohio: Reframing the Elder Abuse Discussion

Source: Ohio Attorney General

Published: 2022

Summary:

The Elder Abuse Commission’s 2022 Elder Abuse Awareness Day Event, A Strong and Just Ohio: Reframing the Elder Abuse Discussion, was held virtually on Wednesday, June 22, 2022. The webinar featured Julie Schoen and Alycia Cisneros from the National Center on Elder Abuse (NCEA) and several Elder Abuse Commission organization members.

The webinar explained the importance of all of us supporting and promoting the reframing elder abuse discussion. We learned how to restructure our communities and place elder abuse on the public agenda, generate a sense of collective responsibility, and boost support for systemic solutions to preventing and responding to elder abuse effectively.

The Elder Abuse Commission believes that events and activities like this, that commemorate Ohio Elder Abuse Awareness Day annually, provide an opportunity to increase elder awareness state-wide. The Commission members are proud of Ohio’s continuous progress in its work to protect Older Adults. However, we still have much to accomplish. This webinar reinforced what we know and pushed attendees to identify new ways to work together towards a strong and just ohio for everyone.

Webinar Recording

Webinar Slide Deck (pdf)

Link: A Strong and Just Ohio: Reframing the Elder Abuse Discussion

Topics: Diversity/Cultural Competency, Overview/General

Access: Web-based

Intended Use: Self-directed Learning

Audience: Advocates, Community

Level: Basic, Intermediate

Why Reframe? Understanding the significance and tools of Reframing Aging and Reframing Elder Abuse

Source: National Center on Elder Abuse (NCEA) and The Gerontological Society of America (GSA)

Published: 2020

Summary:

This is a webinar recording from our 4.30.2020 “Why Reframe? Understanding the significance of Reframing Aging and Reframing Elder Abuse” Webinar. The session goes over Reframing Aging, a long-term social change endeavor designed to improve the public’s understanding of what aging means and the many ways that older people contribute to our society. It also review’s it’s sister project, Reframing Elder Abuse, which aims to demonstrate how we can restructure our communities to put elder abuse on the public agenda, generate a sense of collective responsibility, and boost support for systemic solutions to prevent and address it. This webinar aimed to build awareness of both projects, discuss where they overlap and how we can all learn about the impact of ageism on society. You can access the slides from this presentation here: https://bit.ly/3aPFAC7

Link: Why Reframe? Understanding the significance and tools of Reframing Aging and Reframing Elder Abuse

Topics: Overview/General

Access: Download, Web-based

Intended Use: Self-directed Learning, Teaching Others

Audience: Advocates, Caregivers, Community, Finance, Health Care, Legal/Law Enforcement, Social Services

Level: Intermediate

How to Reframe Elder Abuse on Social Media

Source: National Adult Protective Services Association

Published: 2020

Summary:

How to Reframe Elder Abuse on Social Media

Join NAPSA’s Regional Representative Advisory Board (RRAB) as we welcome presenters Aly Neumann and Kimmy Moon. Over the past few years, the NCEA’s Reframing Elder Abuse project, an initiative to change the way we talk about elder abuse with the public has built momentum. The project aims to demonstrate how we can restructure our communities to put elder abuse on the public agenda, generate a sense of collective efficacy on the issue, and boost support for systemic solutions to prevent and address it. Social media can be the first, and in some ways, the easiest place to begin to reframe how the public thinks about elder abuse. During this webinar, participants will review best practices in public communications on elder abuse based on an evidence-based strategy and receive tips and resources in social media application.

Link: How to Reframe Elder Abuse on Social Media

Topics: Overview/General

Access: Download, Web-based

Intended Use: Self-directed Learning, Teaching Others

Audience: Advocates, Community

Level: Advanced, Intermediate